I just went to the site of an EXCELLENT online marketer who knows his things. Black background, BIG long hard to read heading. Keep it basic, dumb. It is concept which states that systems and/or styles should be as basic as possible. Wherever possible, intricacy needs to be avoided in a system– as simplicity ensures the biggest levels of user acceptance and interaction.
I just checked out the website of an EXCELLENT online marketer who understands his stuff. I d clicked over to one of his blog site posts. Black background, BIG long hard to read headline.
Wait, theres a banner across the bottom in brilliant blue. Hmmm, Im leaning towards the screen, attempting to figure what it says and what it implies when…….
An intense appear covers the entire right side of the screen, causing me to leap back from the computer. Too much.
I hadnt absolutely understood the heading when I found the banner. I was still trying to decipher the banner when the pop up appeared.
What next? Tigers and lions and bears doing a jig across the screen?
Three headings and I cant tell you what any of them stated due to the fact that I kept getting cut off.
Does your site distract and overwhelm visitors?
I hope not.
Keep it basic, stupid. Wherever possible, complexity should be avoided in a system– as simplicity guarantees the biggest levels of user acceptance and interaction.
Your site will likely develop far much better outcomes, and more conversions if you keep it simple for your users. Keep this in mind, and have a re-look at your own website and sales pages to see where you may be muddying the water for your visitors, and how you can streamline to increase the outcomes you want.